The transmedia experience seems to be born out of artistry, methodology and sometimes plain luck; the process though, is still somewhat mysterious. Do you have any questions about it? Go to the comments section to give us your suggestions and vote up your favorites! (BTW, you can log right in with your Twitter account)
Producing Transmedia Experiences: Participation & Play
Saturday, November 21 – E51-345 (Tang Center – 3rd Floor)
11:15 AM – 1:15 PM
If we assume that transmedia experiences introduce new opportunities for the audience to participate, what are the new opportunities and challenges for the creators and owners of these transmedia properties? One of the most overt forms of transmedia storytelling, the Alternate Reality Game (ARG), often makes participation a central and defining aspect of transmedia experiences, and creates opportunities to engage participants in play, performance and game-like systems. How can these interactive and participatory experiences be planned for? What is their function in the larger transmedia experience, and how do we understand the relative roles of the “author” and the “audience” in creating transmedia experiences?
Moderator: Ivan Askwith – Director of Strategy, Big Spaceship
Panelists include: Frank Rose – Wired contributor and author of Welcome to the Hyperdrome (W. W. Norton, forthcoming); Jordan Weisman – CEO and Founder, Smith & Tinker; Louisa Stein – San Diego State University; Mia Consalvo – MIT; Ken Eklund – Writerguy, World Without Oil