More White Paper Releases: 2007 & 2006, Part 1
In keeping with the push toward openness, this is yet another blog post linking to our research reports, this time from 2007 and 2006. I included two years in two parts because 2007 comprised two papers while 2006 included seven.
So, for today, I have linked four papers below, and tomorrow I will release the final five!
2007
|
Fandemonium: A Tag Team Approach to Enabling and Mobilizing Fans
by Sam Fordwith Dr. Henry Jenkins and Dr. Joshua Green |
|
Playing in Other Worlds: Modeling Player Motivations
by Alec Austinwith Dr. Henry Jenkins, Dr. Joshua Green and Ivan Askwith |
2006
|
Selling Creatively: Product Placement in the New Media Landscape
by Alec Austinwith Dr. Henry Jenkins and Timothy Crosby, David Edery, Geoffrey Long, Dr. Raymond Pettit, Parmesh Shahani and Dr. Stacy Wood |
|
Vision Report 2010: In-Game Advertising
by Ilya Vedrashkowith Dr. Henry Jenkins and Alec Austin, David Edery, Geoffrey Long and Parmesh Shahani |
