We'll be gone for a few days, as today commences the Consortium's annual retreat. See you all next week!
May 6, 2010
We'll be gone for a few days, as today commences the Consortium's annual retreat. See you all next week!
April 14, 2010
Final White Paper Releases: (2007 &) 2006, Part 2
Below are the final five research reports from the Convergence Culture Consortium's conception in 2006. I hope that you have been able to browse through all of our releases to see what kind of research we've been up to over the years, but also to see how relevant our ideas and analysis continue to be.
April 13, 2010
More White Paper Releases: 2007 & 2006, Part 1
In keeping with the push toward openness, this is yet another blog post linking to our research reports, this time from 2007 and 2006. I included two years in two parts because 2007 comprised two papers while 2006 included seven.
So, for today, I have linked four papers below, and tomorrow I will release the final five!
April 7, 2010
Convergence Culture Consortium 2008 White Papers Released
A number of weeks back, I announced that the older research papers produced by the Convergence Culture Consortium would be made available to the public. Today, I would like to present the two papers published in 2008, If It Doesn't Spread, It's Dead: Creating Value in a Spreadable Marketplace, by Henry Jenkins, Xiaochang Li, and Ana Domb
If It Doesn't Spread, It's Dead: Creating Value in a Spreadable Marketplace
By: Henry Jenkins, Xiaochang Li, and Ana Domb
April 2, 2010
TEDx Mumbai: free live online webcast
Parmesh Shahani, C3 Consulting Researcher, would like to invite the C3 community to the following event in Mumbai, India:
Tedx Mumbai is going to be webcast live and free tomorrow starting 9 am India time - that should be half past midnight tonight - Friday night / Saturday
Live streaming details and speaker line up etc can be found on http://tedxmumbai.com/
March 31, 2010
Digital Convergence in Latin America - PopComm back issue, summer 2009 (Volume 7, No.3)
As everyone is racing towards the spring 2010 completion of their theses and dissertations, this evening felt like a 'better late than never' time to feature this interesting back issue of Popular Communication: The International Journal of Media and Culture (aka PopComm) dedicated to Latin American Convergence. Who knows: one of these articles may have that one point of view, insight, critical argument and/or citation which newly inspires as the Spring term comes to a close in the next few weeks.
C3 Consulting Researcher Jonathan Gray first informed the C3 Team here in Cambridge of the release of the issue (Volume 7, No. 3) back in August 2009 - but we were in a bit of a C3 White Paper delivery haze at the time and did not get a chance to feature the issue on this blog (I also see that C3 Consulting Researcher C. Lee Harrington, Jason Mittell, Amanda Lotz and Prof. Jenkins are all listed on the Editorial Board Masthead of PopComm).
Following is the press release from Summer 2009 - as well as a table of contents of the special issue and links to PopComm:
Popular Communication: The International Journal of Media and Culture is excited to announce the publication of a special issue on Digital Convergence in Latin America (Volume 7, No. 3) featuring articles by Nestor Garcia Canclini, Jesus Martin Barbero, Jose Cabrera Paz, Ana Maria Ochoa and Carolina Botero, Raul Trejo Delarbre and our guest editor Rosalia Winocur of Universidad Autonoma Metropolitana, Mexico.
The issue offers an outstanding collection of articles on the phenomenon of convergence in the Latin American continent, and on its cultural and social consequences.
We are excited about having been able to translate five of the six articles from Spanish, thereby overcoming the linguistic barrier that often impedes the wider discussion and examination of Latin American experiences of and with digital convergence.
"Techno-Cultural Convergence: Wanting to Say Everything, Wanting to Watch Everything"
"How Digital Convergence is Changing Cultural Theory"
"Digital Convergence in Cultural Communication"
"Notes on Practices of Musical Exchange in Colombia"
"Digital Television: Options and Decisions in Latin America"
"Digital Convergence as the Symbolic Medium of New Practices and Meanings in Young People's Lives"
For further information on Popular Communication: The International Journal of Media and Culture and to purchase electronic access for non-subscribers, please visit http://www.tandf.co.uk/journals/hppc.
You can also contact the editorial team via email at firstname.lastname@example.org.
March 22, 2010
Articles You May Have Missed
Hey there, blog readers!
Due to some scheduling conflicts, you may have missed some articles in the past couple of weeks that were just now published.
If you want to make sure that you didn't miss anything when it was supposed to come out, check out the blog posts listed below:
February 24, 2010
More Events: Online Video, Giant Robots, and a Personal Talk About Japanese Popular Culture
Today, I'd like to call your attention to a number of interesting, upcoming events that fall into the topic of convergence culture.
January 29, 2010
We're still unpacking, but we've finally moved across the MIT campus (by a few buildings' widths) into the old MIT Media Lab.
If you'd like to update your old contact information, you can now find us at:
Convergence Culture Consortium
(Our phone number and email address are still the same!)
January 27, 2010
Prof. Jenkins at Sundance Film Festival 2010
Prof. Jenkins will be participating in the following panel at the Sundance Film Festival 2010 in Park City, Utah:
Net Evolution: What Will the Next Internet Be?
Often referred to as Web 3.0, the Internet is set to make its next great leap. Driven by cloud computing, mobile alternatives, semantic technology, and search functionality, the Internet is transforming from a network of information to one of knowledge and services--with ubiquitous digital content permeating every aspect of our lives. But what will these changes mean for the creative community? Will content ownership and distribution transform itself, or simply disappear? Moderated by Wendy Levy of the Bay Area Video Coalition.
Panelists: Henry Jenkins (provost professor, USC Annenberg and the School of Cinematic Arts); Saul Hansell (programming director, AOL's Seed.com); Srini Vasan (chief executive officer, iDistribute), Peter Nicks (filmmaker, The Waiting Room);, Takaaki Okada (Pentagram Design), and Jason Klein (Special Ops Media).
Three Awesome Events: Transmedia/Hollywood, Free Culture X, and ROFLcon 2
January 25, 2010
And We're Back
Apologies for the void in articles last week. The C3 team has been busy with research and prepping for our move (with the Comparative Media Studies department) to a new office space in the (old) MIT Media Lab.
Look forward to a handful of new articles starting tomorrow. In the meantime, please enjoy (in Josh Green-esque fashion) this video of a piano-playing dog:
January 11, 2010
Fandom, Participatory Culture, and Web 2.0 -- A Syllabus
I'm back at my desk after what was far too short a break! MIT gave us all of January off to focus on our own research as well as to participate in their Independent Activities Period. USC's semester starts, gulp, today, so my rhythms felt all wrong through late December and early January. But here we are -- once more into the breech.
Today, I am going to be teaching the first session of a graduate seminar on "Fandom, Participatory Culture, and Web 2.0," and so I wanted to share the syllabus with my readers here, given the level of unexpected interest I received when I posted my syllabi last fall for the Transmedia Storytelling and Entertainment and New Media Literacies classes. I am in a very happy place right now with my teaching -- starting over at USC is freeing me to form new kinds of classes which grow more from my own research interests rather than the institutional needs of sustaining an under-staffed program. I am thus developing classes around key concepts in my own work which are allowing me to introduce myself and my thinking to this new community. Surprisingly, given how central the study of fans has been to the trajectory of my research from graduate school forward, this is the first time I have ever taught a full class around this topic.
There are many ways you could conceptualize such a subject. A key choice I faced was between a course on fan culture, which would be centrally about what fans do and think, and a course in fan studies, which would map the emergence of and influence of a new academic field focused on the study of fandom and other forms of participatory culture. On the undergraduate level, I would have taken the first approach but on the graduate level, I opted for the second -- trying to map the evolution of a field of research centered around the study of fan communities and showing how it has spoken to a broader range of debates in media and cultural studies over the past two decades. As you will see, teaching a course right now, I found it impossible to separate out the discussion of fan culture from contemporary debates about web 2.0 and so I made that problematic, contradictory, and evolving relationship a key theme for the students to investigate. Do not misunderstand me -- I am not assuming an easy match between the three terms in my title. The shifting relations between those three terms is a central concern in the class.
I think it speaks to the richness of the space of fan research that I have included as many works as I have and I still feel inadequate because it is easy to identify gaps and omissions here -- key writers (many of them friends, some of them readers of this blog) that I could not include. Some of the topics I am focusing on are over-crowded with research and some are just emerging. I opted to cover a broader range of topics rather than focusing only on works which are canonical to the space of fan studies. All I can say is that I am sorry about the gaps but rest assured that this other work will surface in class discussion and no doubt play key roles in student papers.
I am hoping that in publishing this syllabus here, I can introduce some of the lesser known texts here (as well as the overall framework) to others teaching classes in this area and to researchers around the world who often write me trying to identify work on fan cultures. I'd love to hear from either groups here and happy to share more of what you are doing. Regular readers may anticipate more posts this semester in the fan studies space, just as last term saw more posts on transmedia topics.
Syllabus follows after the jump!
November 25, 2009
Thanksgiving: Prime American Culture
The Consortium blog will be taking a hiatus for the Thanksgiving holiday. I hope that everyone's annual cultural traditions (whether it's turkey or Chinese food) keep you warm!
Also of note, I've added a link to Frank Rose's reaction article after the Futures of Entertainment conference. You can read it back at our FoE4 Wrap-Up article.
See you next week.
August 27, 2009
The Futures Are Near... Don't Miss Them!
It might only be August now, but here at C3 we are all about November these days; more specifically November 20th and 21st when we'll be hosting our fourth annual Futures of Entertainment Conference (FOE) in the Bartos Theater right here at MIT. This is our biggest public event of the year and a unique opportunity to bring together some of the most influential minds in media industries and academia.
FOE is neither an academic or an industry conference, it is not a place for pitches or for presenting a paper, but rather, it's a space for in depth discussion about issues that are of interest to us all, a place for us to imagine together what diverse futures might look like. Drawing industry and academic speakers together with researchers from the Convergence Culture Consortium, Futures of Entertainment 4 provides a unique opportunity to participate in dynamic discussions about the future entertainment and media landscape. Organized around a "talk-show" style model, with panelists participating in moderated discussions about key issues affecting the future of the culture and creative industries, Futures of Entertainment 4 brings clever thinkers from both industry and the academy together for long conversations. Over the last three years this has produced deep, thorough treatments of issues ranging from the ethics of social media, effective strategies for participating in virtual worlds, the future of media metrics and measurement, and the challenges of building compelling transmedia experiences.
This year, FOE will dedicate and entire day to discussing transmedia creation. We are now beyond the point where it's necessary to define what transmedia is, rather we'd like to explore the creative and business processes behind it, engaging with questions around managing, producing, financing and positioning transmedia efforts, as well as how to identify the value they create.
On the second day of the conference we'll focus on some of the other issues that have long been part of Convergence Culture Consortium's research agenda, such as fan activism, contemporary media business models, and the progressive blurring of distinctions between communication mediums.
If you want to stay up to date on the latest FOE-related news please visit http://futuresofentertainment.org/ or follow us on our brand new twitter account @futuresof. And remember on November 20th and 21st Cambridge is the place to be.
December 31, 2008
Happy New Year - FoE3 videos available
I just wanted to take a quick break from the Christmas/New Year's festivities to let you know the videos from November's third annual Futures of Entertainment conference have been put up online.
We took a little more time getting the videos up this year as we plan to push them out across a broader range of video-sharing platforms than we have before. For the moment, they are available from MIT's TechTV site. You can watch, comment on, and embed the videos from this site. In the coming weeks we will put them up on a range of other sites across the Internet.
Happy New Year everyone, from all of us here at C3; 2008 was a stimulating year, and we're looking forward to an equally provoking 2009.
November 28, 2008
Futures of Entertainment roundups
This year's futures of entertainment conference was a great success. We enjoyed two solid days of discussion, with clever panelists and a really engaged audience.
If you missed the event, we'll be posting podcasts of the sessions shortly. In the meantime, you can check out the C3 team's live-blogging of the event here.
There was much tweeting throughout the event and afterwards, which you can check out here if you're interested. At one point we surpassed Twilight in the Twitterverse, which was a little bit of a thrill.
We'll be back next week with thoughts and commentary, and we'll let you all know when the podcasts and additional material are available. I'd like to take a moment to once again thank the C3 team, the staff at CMS, and our helpful volunteers for making this event happen, and to thank each of the panelists who came and sat down with us to talk about the current and future state of the media landscape. I hope that everyone who attended got as much from this event as I did; thanks for coming to spur the conversation along and push our thinking outwards. If you have your own notes posted, drop a note in the comments and I'll be happy to update the links.
November 18, 2008
Registration extended for Futures of Entertainment 3
Futures of Entertainment 3 is coming up this Friday and Saturday, Nov. 21 & 22. There are still some tickets available for the event, so we've decided to keep registration open right the way through to Saturday. If you haven't registered yet, it's not too late.
One detail to note is that we have had to move the conference across campus to the Bartos Theater. Bartos is in the Wiesner building (where the Media Lab is located) and is where we have held the conference in the past.
We look forward to seeing you there.
November 16, 2008
Futures of Entertainment 3 - only a week out
So we're just a week out from our annual Futures of Entertainment conference and we're finishing up the final tweaks to the program. Even if we do say so ourselves, FoE 3 has drawn together a collection of provocative speakers from around industry and academia to discuss some of the most pressing development in our media landscape.
Friday's program focuses on questions about audiences, value, and social media, and includes a one-on-one conversation between C3 faculty investigator Henry Jenkins and Harvard Law and Berkman Center professor Yochai Benkler, whose groundbreaking book The Wealth of Networks: How social production transforms markets and freedom (2006) won the Donald McGannon award for best book on social and ethical relevance in communications policy research and was named best business book about the future by Strategy & Business. Panel discussions will look at how to address the challenges and possibilities of the networked media space, with its many paradigm shifts around how we think about participation, production, and social engagement in the consumption and circulation of media.
Saturday's discussions focus on the spread and expansion of media across platforms, disciplines, and national borders. Panels will examine franchising and worldbuilding, the challenges of global distribution, and research practices at the intersection of industry and the academy. A particular feature of Saturday's program is a case study focussing on the upcoming Watchmen adaptation, featuring Henry Jenkins in conversation with Production Designer Alex McDowell and Alisa Perren of Georgia State University (see some of Alisa's previous discussion of the challenges of adapting comics to film here).
Tickets are still available for FoE, so head over to the site if you haven't already registered. Full program details under the fold.
October 20, 2008
Registration open for Futures of Entertainment 3
As of this morning, registration is officially open for the third Futures of Entertainment conference, November 21 and 22, here at MIT.
For those of you who haven't attended Futures of Entertainment before, the conference is organized around panel discussions, bringing academics and industry thought leaders together to dig into the topics at hand. You can check out the panels from the 2007 event here. This year's conference will cover topics including understanding the reconfiguring site of media value, uncovering, working with and understanding audiences, global distribution flows in light of the Internet and migratory audiences, the convergence taking place in the comics industry, franchising, extensions and world-building, as well as the challenges of bringing the academy and industry together.
October 9, 2008
Announcing: Futures of Entertainment 3
Ths site for C3's annual conference, the Futures of Entertainment, now in its third year, is now live.
Registration information will be soon to follow, and be sure to check in for updates to speaker lists as we start to finalize our panels in the upcoming weeks. This year promises to be exciting and provocative, as we push our themes of convergence and media spreadability onto the global stage, while not losing sight of central C3 issues such as transmedia storytelling and audience value.
More to come!
August 19, 2008
Media in Transition 6 April 24-26
Many of you who follow the C3 blog regularly might also be interested in next year's Media in Transition 6 conference. MiT6, subtitled "Stone and Papyrus, Storage and Transmission," will be held on MIT's campus from April 24-26, 2009. The call for papers was recently released, and researchers are accepted both from traditional academic positions, as well as independent researchers, industry voices, and anyone else interested in participating.
See information on the last iteration of the Media in Transition conference, MiT5, on the C3 blog here.
The call for papers is inside, and the conference Web site is here.
Abstracts of no more than 500 words or full papers should be sent to Brad Seawell at email@example.com no later than Friday, Jan. 9, 2009. We will evaluate abstracts and full papers on a rolling basis and early submission is highly encouraged. All submissions should be sent as attachments in a Word format. Submitted material will be subject to editing by conference organizers.
Email is preferred, but submissions can be mailed to:
Please include a biographical statement of no more than 100 words. If your paper is accepted, this statement will be used on the conference Web site.
Please monitor the conference Web site at for registration information, travel information and conference updates.
Abstracts will be accepted on a rolling basis until Jan. 9, 2009.
The full text of your paper must be submitted no later than Friday, April 17. Conference papers will be posted to the conference Web site.
April 16, 2008
Dates Set for Consortium's Futures of Entertainment 3
This year's Futures of Entertainment conference the Consortium holds every November at MIT is set for Friday, Nov. 21, and Saturday, Nov. 22. The event will be held this year in the Wong Auditorium in the Tang Center here at MIT.
March 27, 2008
New Consulting Researchers and Postdoctoral Researcher
The Consortium is proud to welcome six new consulting researchers and a postdoctoral researcher to the team. Find out more about them inside, or on our "People" page.
March 14, 2008
TWC Journal CFP
The call for papers is currently open for the inaugural edition of Transformative Works and Cultures, the international peer-reviewed journal coming out of The Organization for Transformative Works. For more information, see the CFP.
February 28, 2008
CMS Research Fair Tonight at MIT
As I noted last month, the Program in Comparative Media Studies will be holding our CMS Research Fair from 5 p.m. until 7 p.m. tonight, on the first floor of the Ray and Maria Stata Center here on the campus of the Massachusetts Institute of Technology. If you're interested in attending this evening and need any further info, don't hesitate to e-mail me at firstname.lastname@example.org.
January 6, 2008
CMS Research Fair Feb. 28
The Convergence Culture Consortium will be presenting in a Research Fair for the Program in Comparative Media Studies from 5 p.m. until 7 p.m. on Thursday, Feb. 28, on the first floor of the Ray and Maria Stata Center on MIT's campus.
October 2, 2007
Registration Opens Today for Futures of Entertainment 2
Today brings with it the official opening of registration for Futures of Entertainment 2 (FoE2), the conference here at MIT in November co-sponsored by the Convergence Culture Consortium and the Program in Comparative Media Studies. For more, see the FoE2 site. Read more for the full press release.
September 14, 2007
C3's Balance between Industry and the Academy: The Consortium in the Press
We mentioned this in our C3 Weekly Update that we sent out within the Consortium this week, but I wanted to draw the attention of the larger C3 community toward an interesting piece in the latest Chronicle of Higher Education, focusing on the Program in Comparative Media Studies here at MIT, and Dr. Henry Jenkins in particular. The piece, here, is one of the most detailed pieces that have been written on Henry, and there's some focus on C3 in particular as part of the piece.
August 26, 2007
If anyone is going to be in Portland on the 6th and 7th of September, I'll be speaking at inVerge: The Interactive Convergence Conference at the Gerding Theater. The conference gathers an interesting group of people together, including Jeff Yapp of MTV Networks, Catherine Ogilvie, of Edelman, and long time friend of the Consortium, Mark Deuze. Portland looks like it will be jumping, as there are a three other events taking place over those days, and the conference itself looks like it will be a sustaining and thought provoking event. Click the link for an overview of my presentation, which explores many of the principles we're exploring this year, and drop me a line if you'll be in town.
August 8, 2007
Futures of Entertainment 2 Planned for Nov. 16-17
May 18, 2007
Second Life Survey
C3 Affiliated Researcher Shenja van der Graaf is currently conducting an academic study on Second Life, focusing on " the innovation-related practices of Second Life members so we can study the composition and structure of the Second Life community and the extent to which members receive resources and support from Linden Lab and other members."
For those interested, she is looking for people interested in taking a survey, available here.
February 6, 2007
C3 Affiliated Researcher van der Graaf Studying Valve
C3 Affiliated Researcher Shenja van der Graaf at the London School of Economics is working on a project on game developer Valve and is looking for interested people to take a survey. Details are inside the link.
November 27, 2006
2007 Conference on Media Brands: Their Management, Effects, and Social Implications, in Sweden
Shenja van der Graaf sends along news of a call for papers for a September 2007 workshop in Stockholm, Sweden, called Media Brands: Their Management, Effects, and Social Implications. Perhaps of interest to C3 affiliated faculty and corporate partners and interested readers, the conference's objective is "to explore media brand management in theory and practice. The also conference will seek better understanding of the effects of media brands on consumer media behaviour as well as on society. Connections to other customer-related marketing management approaches are to be examined."
November 17, 2006
Updates Coming for Futures of Entertainment Conference
Today and tomorrow is The Futures of Entertainment Conference, co-sponsored by C3 and the Comparative Media Studies Department here at MIT. Since seating is limited and registration closed almost a month in advance, the C3 team will be providing updates throughout the next few days here on the C3 blog in hopes of including readers in the discussion.
Check back throughout the day today and tomorrow for updates, and look through the program for the conference here.
November 11, 2006
Turner Super Deluxe a Promising Upcoming Venture for a Variety of Comedy Material
One interesting online development worth noting is a new venture by one of our partners here in the Convergence Culture Consortium, Turner Broadcasting. In the past two weeks, Turner has made headlines with its plans for a new broadband channel launched for comedy content, Super Deluxe. The project will be cross-platform, with plans to launch the content from the online broadband channel onto video-on-demand, mobile platforms (phones and portable players) and video game consoles. There are also plans to cross content from Super Deluxe into video sharing sites like MySpace and YouTube, although Turner promises to strictly monitor user-generated content on its site for potential copyright infringements.
Considering that this is one of the most ambitious broadband channel projects yet launched by a traditional cable company, I'm sure all eyes will be on Super Deluxe when it launches in January. It will join CNN Pipeline and GameTap, two other Turner broadband ventures.
November 3, 2006
The new C3 site is up, shiny and revised. Enjoy new content and news about our forthcoming projects.